At the beginning of 2014, Ukrainian designer Denis Okhrimenko decided to deliver products in wooden boxes-designers. To raise money for a business project, first Ohrimenko started selling just designers - without food inside. In 2014, he several times showed a grocery project at Startup.ua, but the idea of delivering food to investors did not inspire. But I liked the project to create 3d wooden mechanical puzzles. Moreover, Denis was already able to show a "living" example - a prototype of a wooden box.
The first investor was found at the same Startup.ua conference. So, Ohrimenko got his first money for renting two wood cutting machines. This is now about 190 people and 100 machine tools in the UGears team, and at that time Denis collected sheets with parts in a set in the kitchen and packed himself while the courier was waiting outside the door. 4-5 orders per month were considered incredible success.
Apparently the novice entrepreneur understood that the usual wooden puzzles, which at that time were already known in the market, could not be hooked on the buyer. Then he came up with the idea of creating not just designers, but a wooden semblance of “steam-punk fantasies”. Denis was interested in the complex mechanisms of skeleton watches (those in which gears are visible) and such an unusual embodiment was ideally suited for mechanical designers.
If you look at today's models, the “steampunk spirit” and the semblance of a skeleton watch mechanism are indeed present. Designers work at the expense of mechanics and all internal mechanisms are visible. Some buyers even require models to add realism, but Ohrimenko is not going to do it yet:
“After all, we, as expressionist artists, do not work in realism. It is important for us that the case is transparent, that the mechanism is visible, it is an important part of the design with us, ”says Denis in an interview with EcoTechnica.
Apparently the novice entrepreneur understood that the usual wooden puzzles, which at that time were already known in the market, could not be hooked on the buyer. Then he came up with the idea of creating not just designers, but a wooden semblance of “steam-punk fantasies”. Denis was interested in the complex mechanisms of skeleton watches (those in which gears are visible) and such an unusual embodiment was ideally suited for mechanical designers.
If you look at today's models, the “steampunk spirit” and the semblance of a skeleton watch mechanism are indeed present. Designers work at the expense of mechanics and all internal mechanisms are visible. Some buyers even require models to add realism, but Ohrimenko is not going to do it yet:
“After all, we, as expressionist artists, do not work in realism. It is important for us that the case is transparent, that the mechanism is visible, it is an important part of the design with us, ”says Denis in an interview with EcoTechnica.
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